About us: A Family Legacy
of Building Dreams

PCL began as Precision Cut Lettering, a humble venture sparked by two brothers, Eric and Armond, with a passion for craftsmanship and a vision to create. Founded on strong family values, we've grown into a generational business, weaving dedication and care into every project.

Today, PCL stands for Precision, Creativity, and Leadership, delivering innovative, sustainable solutions across retail, architecture, and experiential graphic sectors. With decades of expertise, we transform bold ideas into enduring landmarks, honoring our roots while shaping the future.

Two men standing beside a sign for PCL Graphics Limited. The man on the left is leaning on the sign, wearing a white shirt, patterned tie, and dark pants. The man on the right is standing with arms crossed, dressed in a dark polo shirt and black pants. There are bushes, trees, and a building in the background.

Meet the team

Eric Shahinian

Eric Shahinian

President

Rafik Soleymani

Rafik Soleymani

Sales Manager

Raymond Shahinian

Raymond Shahinian

Operations Manager

Tom Brassell

Tom Brassell

US Account Representative

Edmond Shahinian

Edmond Shahinian

Account Manager

Alexandra Shahinian

Alexandra Shahinian

Partnership Account Manager